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Under-fire Ayre defends Liverpool stance on TV rights but calls for Premier League talks
Posted Saturday, October 15, 2011 by Dailymail

Under-fire Ayre defends Liverpool stance on TV rights but calls for Premier League talks
Is anyone watching? Ayre had questioned the international appeal of Bolton

'When we know the answer to what our opportunity is to acquiring those properties we can make a decision - until we do there is no decision to make.

'Parallel to that, economically it doesn't stack up building a new stadium of 60,000-plus seats and writing a cheque for that because you only get incremental revenue from those new 15,000 to 20,000 seats.

'The only thing which makes that stack up in this economy is having a naming partner.

'We are talking to a variety of people around the world who have good interest but if you try to force that process you actually devalue it.

'If people think you are desperate to do a deal they will try to chip the value of that and we are not desperate - it is just important to us.'

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